The local voluntary firefighters asked me if I could make their annual 12-page-brochure and the yearly calendar. During the design process, it got clear though, that I would need to do a redesign and created a whole corporate design: I defined their colors, their corporate font and did a redesign of their logo. The font was especially crucial, as the previous one wasn’t easy to read for elderly people. However, it should also be attractive for the younger generation.
Due to corona, it wasn’t possible to go from house to house as usual. Therefore I also designed an eye-catching and handy bag, which they hung on the door handle of every house in their responsible area. This bag contained the brochure, the calendar, and an A4 info sheet with a donation payment slip.
2020, project for the Freiwillige Feuerwehr Haselbach